UMC Founder Gerard Longo will present Perfect Your Pitch: Building Authentic Connections as an Independent Artist, live at the first-ever Musikfest Industry & Education Conference on Friday, August 2. Perfect Your Pitch is a comprehensive roadmap for building a values-based artist brand, and connecting that brand to fans (new and existing), media outlets, talent buyers, potential partners, and more. Get
NOLA MusiCon is a unique music industry conference and event in the heart of one of the most diverse and vibrant music communities in the world, New Orleans, Louisiana. The three day event features informative sessions and inspirational interviews with music industry professionals and thought leaders, one-on-one mentor sessions, demos, unparalleled networking, and much more! Conference sessions will take you
BACK BY POPULAR DEMAND! Before you can get to where you want to go, you must answer a very important question… WHY? What drives you to create? How will connecting to the world through music enrich your life, and the lives of those around you? It’s a deep question, and we want to help you uncover the answer. That’s why
Join us as we celebrate the creatives who make our UMC UnderDogs community unique! The debut of our Have You Met…? series goes LIVE this Thursday, March 27 at 7 p.m. CT. This special broadcast will feature conversations with a few of our Nashville-based NEXT2RISE Artist Ambassadors. Get to know Jazzy the Uncontrolled Goddess, Kelsey Muse, and Nicolas Soul, as they share what inspires their creative journeys, and what
Join speaker, author, poet, and 2025 NEXT2RISE Artist Jazzy the Uncontrolled Goddess at Clemmie G Community Day in Nashville (with special guest Project Pat).
Join UMC NEXT2RISE Artist Jazzy the Uncontrolled Goddess for Journalin' and Drummin', and immersive music and mindfulness experience.
Cipher is fixing sync licensing for social media. Social platforms are where most music discovery and viral moments happen today, but the industry hasn’t figured out how to turn that into fair revenue. During this Lunch & Learn (exclusive for UMC UnderDogs members), we'll be joined by Cipher founder Burke Reimann. Learn how Cipher helps artists and brands work together
Gerard Longo is the Founder/CEO of Underground Music Collective (UMC), a Nashville-based educational and multimedia platform serving the music industry and independent creatives, everywhere. For more than a decade, UMC has impacted thousands of musicians, creatives, and industry stakeholders through multimedia content, live music experiences, the UMC Academy artist mentorship program, and the UMC UnderDogs community. Since launching UMC with The Quinn Spinn podcast in
Students! Come join us for The Heal Talk Experience at NECAT Network! This in-person event is a unique opportunity to connect with like-minded individuals, learn from inspiring musicians, and engage in meaningful discussions about healing and hardships. Whether you're seeking for a safe space to be vulnerable or just want to engage in sound healing , this event is perfect for you.
We’re gearing up for an action-packed October, with events happening all over the Southeastern U.S. — including our debut at Confluence Carolinas, and an exciting, expanded collaboration with NOLA MusiCon. Of course, it all starts from a solid foundation at home. That’s why we’re kicking off the month by bringing our popular Building Your Authentic Artist Brand workshop back to Nashville! Join us at Helping Our Music