Jeannie Jones is an award-winning journalist, media personality, actress, producer, director and brand architect. Jeannie’s Los Angeles-based multimedia firm, Ready Set Impact, specializes in music, film, and radio production; publishing; social media marketing, branding, and casting.
This month, Jeannie offers insight into the advent of studio wizardry — and how it has become an art form all its own.
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As we progress through 2022, we find ourselves smack in the middle in an exciting, dynamic, and ever-evolving creative landscape. After years of traditional music industry dominance, power is now moving back into the hands of the individual creator, with new tools constantly emerging to help musicians (and artists of all disciplines) get the most out of their careers, on their terms.
However, as the famed philosopher Ben Parker once said, “With great power, comes great responsibility.” To get the most out of the modern digital landscape, not only does it behoove us to use these tools – we must be willing to understand them in the first place. Then (and only then) will we get the most out of these tools, and find ourselves in prime position to locate bigger and better opportunities.