Category Archives: social

Building Relationships: Why Musicians Should Not Solely Rely on Social Media or TikTok

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In today’s digital age, social media platforms like TikTok have become powerful tools for musicians to reach a wider audience, making the journey of being an independent musician just a little bit more attainable.

However, solely relying on these platforms can be a double-edged sword. While they provide exposure, they lack the personal connection that comes from building relationships with fans. In this article, we will explore the reasons why why musicians should not solely rely on social media or TikTok, and emphasize the importance of using the connections made to establish genuine connections with their followers.

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PREMIERE: Jakey Heartbreak Dares Us to Leave Our Fears Behind on His New Single, ‘Don’t Be Afraid Of Your Nightmares’

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If you find yourself feeling down, and in need of a powerful jolt of encouragement to shift your mood, Jakey Heartbreak’s new single, “Don’t Be Afraid Of Your Nightmares,” will certainly do the trick! 

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The Tisburys Release Their First Full-Length Album, ‘Sun Goes Down’, In Time for Fall

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Fittingly titled for a fall release, Sun Goes Down by The Tisburys feels like a collection of music from nostalgic eras, spanning from the 1960s to the 80s, and united together on one reflective album. Vibing off the sounds of John Mellencamp, Vanity Fair, Tom Petty, and Wilco, this album feels like an old favorite the first time through.

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Quick Tip: Let ‘Em Take Action!

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Imagine this scenario: You’ve spent time creating a thoughtful, engaging, and perhaps even humorous social media post about a new release. You have a graphic at the ready, and you’re ready for your fans to check out the new single, EP, or full-length that you’ve spent months perfecting.

You hit “Publish,” all while failing to realize…

You didn’t actually include a way for them to hear the tunes!

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Which Social Platforms Should You Use for Your Music?

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Social media is the least expensive and most accessible way for independent artists to get their message out to the masses. However, different platforms are right for different artists. In addition, it’s hard to be everywhere at once, so consistently utilizing a select few platforms for your marketing efforts is a smart move.

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3 Quick and Dirty Facebook Tips for Artists

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Frustrated by the lack of engagement on your Facebook posts? A lot of musicians – and entrepreneurs still learning the social media ropes – share in your pain.

The key to creating engaging content on Facebook – that which makes your fans come back for more – goes beyond simply posting a status update or a link. You have you use your real estate on the social network to draw people in, and then keep their attention.

If you’re looking for some ways to get started, we have a few suggestions for you…

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