Category Archives: UMC studio

NASHVILLE: Prepare Yourself for UMC Super Saturday

As the UMC Creator Lab campaign rages on, we’re heading out on the trail this Saturday for not one, but two events showcasing art, music, and the power of community.

Begin this adventure with us at the Antioch Arts Party, hosted from 4-7 p.m. at 2783 Smith Springs Road in Nashville. Presented by Arts N Antioch, this celebration of creativity, culture, and community will feature a total of seven live performances — including from UnderDogs Mandy Moon, Kelsey Muse, Yonna Jones, Nicolas Soul, and Jazzy the Uncontrolled Goddess & Cosmic Sound. The event will also feature interactive, all-ages fun including a community art wall, blackout poetry, color mapping and more!

After that wraps up, head on down the road to Murfreesboro for the monthly Barz in the Boro hip hop showcase and cypher at Cedar Glade Brews (906 Ridgely Road). Hosted from 7-10 p.m. by E.T. and Raw Proof, this month’s lineup features Nashville hip hop OGs The Elderz, alongside D Suppa and artists from Clique Tight Circle Entertainment.

Both events are free to attend, and give you the opportunity to hang with us and support the UMC Creator Lab. Spend your Saturday with the UnderDogs!

IT’S TIME: Support the UMC Creator Lab!

We started in Mom’s Basement — just a laptop, a USB mic, and an idea.

Back in 2013, Underground Music Collective was born in a basement in New Jersey with a simple intention: highlighting the journeys of inspiring artists and creatives from around the world. What started as a podcast called The Quinn Spinn grew into something none of us saw coming.

Since then, we’ve connected with over 700,000 artists across 5 continents, collaborated at major industry events in 12 (now 13 as of May!) cities across North America and Europe, and had the privilege of speaking at SXSW, Departure Conference, NOLA MusiCon, Confluence Carolinas, and more.

Through UMC Academy, we deliver workshops, seminars, and one-on-one consultations covering artist development, branding, content creation, sync licensing, production, and tour routing.

We amplify those same creators through artist interviews, music reviews, and feature content that put independent artists front and center.

We’ve also partnered with organizations like NOLA MusiCon, Gussapolooza, and Creative Pulse (and many more) to expand educational and performance opportunities for working creatives.

For as long as there has been a music industry, creators haven’t had a proper seat at the table. We’re building our own.

Now we’re taking our biggest chance yet. We’ve partnered with City Limit Studios to bring the UMC Creator Lab to life in Nashville, Tennessee – a dedicated space where producers, artists, songwriters, and content creators can record, write, shoot, and collaborate. Need to lay down a track? Run a songwriting session? Shoot content or record a podcast? We’ve got you – at the most accessible rates in Nashville.

We have 60 days to raise $10,000. This is an all-or-nothing campaign, which means we only receive funding if we hit our goal. Every contribution goes toward renovating the Creator Lab and acquiring recording equipment (sound treatment, music production software, podcast gear), a content creation wall, team travel, and operating costs — hello, rent.

As a thank you for your support, we’ve put together rewards ranging from exclusive UMC Creator Lab merch to karaoke night with Gerard, VIP event backstage access, and even a shot at winning more prizes.* Check out the rewards below and be a part of our movement!

Throughout the 60 days, we’ll also be rolling out special activation events and milestone celebrations — including where contributors can win even more prizes along the way. Be sure to follow @umcworldwide and stay subscribed to our newsletter so you don’t miss a thing.

As the world becomes more automated and AI touches every corner of the music industry, creators are craving something real. Real collaboration. Real opportunity. Real community. UMC is here to build that space.

Back in the Mom’s Basement days, there was a sign hanging in the kitchen that read:“May you always have the courage to take a chance.”

Thirteen years later, we’re still taking chances. Follow along at @umcworldwide and join us – let’s build a space where Creators Have the Power. Thank you for watching this video and for your contribution!

— Gerard Longo, Founder & CEO, Underground Music Collective