Tag Archives: Sidney Eugene

Building Relationships: Why Musicians Should Not Solely Rely on Social Media or TikTok

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In today’s digital age, social media platforms like TikTok have become powerful tools for musicians to reach a wider audience, making the journey of being an independent musician just a little bit more attainable.

However, solely relying on these platforms can be a double-edged sword. While they provide exposure, they lack the personal connection that comes from building relationships with fans. In this article, we will explore the reasons why why musicians should not solely rely on social media or TikTok, and emphasize the importance of using the connections made to establish genuine connections with their followers.

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REPLAY: Succeeding as a Black Entrepreneur in the Music Industry

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For Black History Month, Underground Music Collective presented a special live virtual panel, Succeeding as a Black Entrepreneur in the Music Industry, on Wednesday, February 15. Our panel of multi-disciplinary music industry veterans shared their experiences navigating the industry as a Black creative, the challenges they’ve encountered and overcome, and the lessons they have learned along the way.

Want more educational opportunities like this? Join our next virtual panel, Succeeding as a Woman in the Music Industry, on International Women’s Day (Wednesday, March 8). And, if you want to help us expand our educational and community resource offerings, please consider making a tax-deductible donation to UMC via the Arts & Business Council of Greater Nashville.

Watch the Replay

Participants Revealed for Feb. 15 ‘Succeeding as a Black Entrepreneur in the Music Industry’ Virtual Panel

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Last week, we announced that we’ll be hosting a free virtual panel in commemoration of Black History Month, titled Succeeding as a Black Entrepreneur in the Music Industry, on Wednesday, February 15 at 6 p.m. CT. This special event will give multi-disciplinary music industry veterans a chance to share their experiences navigating the industry as a Black creative, the challenges they’ve encountered and overcome, and the lessons they have learned along the way.

Today, we’re back with the official panelist announcement!

Meet the Panelists

Learn from Industry Experts with UMC’s New ‘Wednesday Wisdom’ Series!

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Here at Underground Music Collective, we’re all about empowering our community to better navigate the music industry. We believe in sharing the perspectives of those who have been there, done it, and brought back the souvenirs of knowledge, ready to be shared with all who seek to learn.

That’s why we are thrilled to announce our new Wednesday Wisdom series. This weekly series will feature guest contributions and insights from music industry professionals, as they give you the tools you need to succeed on your creative journey.

Meet our Experts!