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Wednesday Wisdom: Inside the Afropop Movement

Posted on March 29, 2023 by ECM Admin Leave a comment

The following is a contributed article courtesy of Kojenwa Moitt of Zebra Public Relations.

Over the past decade, Afropop has emerged as a popular music genre in the United States, thanks in part to its infectious beats, catchy melodies, and the growing influence of African culture on American entertainment. This musical genre, which originated in West Africa, has undergone a significant evolution, fusing traditional African rhythms with modern pop sounds to create a unique style that has captivated audiences around the world.

Africa 2 the World is the first DJ show to ever produce a five-country tour in Africa featuring live guest DJs. Africa 2 the World founder Zenoja started in Ghana, then hopped to Nigeria, leapt to Tanzania, dropped down to South Africa, and jumped up to complete the run in Egypt. Upon returning to the United States, Zenoja has moved to Miami to set up headquarters somewhere warm — with lots of palm trees.

Learn more about Afropop

Wednesday Wisdom: How to Keep Your Goals on Track This Year

Posted on March 22, 2023 by ericadauroragc Leave a comment

It’s almost the end of March. You may or may not have already forgotten your New Year’s Resolutions at this point, and the pressure is on to make the best of 2023. But how?

Goal setting is so helpful in life and career, but it can be hard to bring those goals to fruition without a game plan. Here are some tips for knocking those goals out of the park, and making 2023 one of your best years yet!

Read the list!

Wednesday Wisdom: The Growing Impact of Women in the Music Industry

Posted on March 1, 2023 by ECM Admin Leave a comment

Women are constantly rewriting what it means to succeed in the music industry — on their own terms. The music industry is filled with powerful women, from artists releasing record breaking singles and breaking ground in songwriting and production, to shattering the glass ceiling in the boardroom.

Wednesday Wisdom: 4 Tips for Creatives to Combat the Winter Blues

Posted on February 22, 2023 by ericadauroragc Leave a comment

Winter is great. Honestly, it’s my favorite season. But with all the good that winter brings also comes shorter days, less sunshine, and more gloom. And it can be especially difficult for the most creative of us to stay afloat in the midst of it all.

However, there are a number of great strategies to combat the melancholy moods we might find ourselves falling into during this time of year, and I’ve included some of those that I’ve found most helpful below.

Read the list!

Tax Strategies for Independent Artists

Posted on February 7, 2023 by SWI Management Group Leave a comment

As an independent artist, the task of running a business is not easy. The challenges of staying ahead of the competition, keeping up with industry trends, and growing your fanbase can be daunting. But with the right resources and a little bit of dedication, it is possible to make your music business successful.

Whether you are a rising artist, or someone who has been in the game for a while, understanding taxes and business ownership is key to success. This article will help you make sense of the different tax strategies that apply to music artists, as well as strategies for structuring your business and minimizing your tax liabilities.

My name is Sacha Walton, and I help independent music artists operate as business owners to better navigate the business of the music industry with ease. It is my belief that “An Educated Artist Creates Leverage,” which is a quote from my book, Beyond The Music: A Music Artist Entrepreneurship Guide.

Wednesday Wisdom: How to Get Booked for Gigs

Posted on February 1, 2023 by ECM Admin Leave a comment

We kick off our Wednesday Wisdom series with Jeannie Jones. Jeannie is an award-winning journalist, media personality, actress, producer, director and brand architect. Jeannie’s Los Angeles-based multimedia firm, Ready Set Impact, specializes in music, film, and radio production; publishing; social media marketing, branding, and casting.

Jeannie is no stranger to the live music scene, and she dropped by here today to offer some insights on how you can book more shows, more often.

Booking a gig is always an exciting moment. The anticipation of an upcoming live performance is a huge motivator to finish songs and prepare to perform. There’s nothing more exhilarating than the in-the-moment feeling of playing live music.

Now that venues are reopened after being paralyzed by the 2020 pandemic, promoters and managers are eager to work with talent that’s prepared to perform. That’s why you need a plan to book your next (or first) gig. After all, it’s your chance to be heard by fresh ears in a live environment.

Let’s look at a handful of tactics you can employ to book a gig, get on a great bill, and get invited back.

Learn from Industry Experts with UMC’s New ‘Wednesday Wisdom’ Series!

Posted on January 25, 2023 by Gerard Longo Leave a comment

Here at Underground Music Collective, we’re all about empowering our community to better navigate the music industry. We believe in sharing the perspectives of those who have been there, done it, and brought back the souvenirs of knowledge, ready to be shared with all who seek to learn.

That’s why we are thrilled to announce our new Wednesday Wisdom series. This weekly series will feature guest contributions and insights from music industry professionals, as they give you the tools you need to succeed on your creative journey.

Meet our Experts!