Category Archives: UMC UnderDogs

TONIGHT, 7 CT: Have You Met…? (Broadcast Info + More)

Those UnderDogs are at it again!

We’ll return to the stage at Helping Our Music Evolve this evening at 7 p.m. CT for another all-new edition of Have You Met…? — featuring all-new UnderDogs!

Join host Jazzy the Uncontrolled Goddess as she sits down with some of the most recent additions to our UnderDogs community, including:

  • E.T., renowned Nashville-based hip hop artist and host of Music City’s longest-running hip hop radio broadcast.
  • Brittany Beech, owner of Frozen Moments Photography.
  • SADGURL, songwriter, performer, and alchemist.

You can tune in below! Or, if you’re in Nashville, come on out to 615 Main St., Suite G1 in Nashville. Doors open at 6:30 p.m., and it is 100% FREE to attend!

Want to be featured on an upcoming edition of Have You Met…? Become an UnderDog today!

Have You Met These New UnderDogs?

Our popular Have You Met…? interview series is set to return in-person and online this coming Wednesday, July 23 — and this time, we’re introducing you to all new faces!

Join host Jazzy the Uncontrolled Goddess as she welcomes three of the newest members of our UnderDogs community to the stage at Helping Our Music Evolve (615 Main St., Suite G1, Nashville). We’ll go live at 7 p.m. CT, as we welcome incredible creatives, including:

  • E.T., renowned Nashville-based hip hop artist.
  • Brittany Beech, owner of Frozen Moments Photography.
  • SADGURL, songwriter, performer, and alchemist.

Be sure to tune in! And, if you want to be featured on an upcoming edition of Have You Met…?, become an UnderDog today!

WATCH: Brother Dusty Makes Us Go ‘whoa’

Last Wednesday — following our inaugural UnderDogs Across Borders livestream benefit concert — our friend and fellow UnderDog Brother Dusty held a special event in Nashville at The Underdog, in celebration of his birthday *and* the release of the music video for his new single, “whoa.” (Clips of the event have begun surfacing, in case you want to check ’em out.)

We can definitely understand why Dusty threw a party of such magnitude. This one is worth celebrating!

Produced in conjunction with Ensworth Guitars and directed by Anastasia Elliot and Josh Saltzman, “whoa” is a thrill ride that breaks the rules and bends the genres as only Brother Dusty can. The video was filmed on location at popular Nashville music venue The Underdog and the Garden Family Warehouse, and is as dynamic and explosive as the hard-hitting single for which it was created.

Brother Dusty is just getting warmed up. Make sure you keep an eye on his socials for updates, and watch the video below. It’s sure to make you go… “WHOA.”

REPLAY: UnderDogs Across Borders, Vol. 1

TONIGHT! We’re going live from 7-9 p.m. for the first-ever UnderDogs Across Borders benefit concert. Join us as we present a genre-diverse interstate lineup featuring independent artists from within the Underground Music Collective community.

By supporting UnderDogs Across Borders, you are empowering UMC to open the gateway to even greater collaboration. Your support bolsters UMC’s presence at major conferences and festivals in North America and Europe, while helping us build a stronger, more sustainable music industry that is ripe with fresh opportunities for our artists.

The lineup (in order of appearance):
Virtues
Nicolas Soul
Matt Schmoyer of Powder Valley Bang
Southside MAB
Kfhox

How to attend:

  • In person: Helping Our Music Evolve, 615 Main St., Suite G1, Nashville, TN 37206 (Doors 6:30 p.m.)
  • Virtually (from ANYWHERE!): Our YouTube channel (embed below)

How to support:

Want to Engage Your Fans Directly? Check Out this Webinar July 1!

In our never-ending, ever-evolving quest to Give Creators the Power, we decided: isn’t it about time that we educate our UnderDogs on ways that they can engage their fans directly — without all of the gatekeeping and algorithmic middle-men?

That’s what we’re doing with the help of our friends at ForeverFan, a platform developed to “help artists, labels, and marketers activate real fan data, drive direct revenue, and build sustainable, long-term growth.”

On Tuesday, July 1 at 12 p.m. CT, we’ll be joined by Chance Emerson, founder, and Joshua Coase, leading Customer Success Manager, who will share how ForeverFan helps artists build real fan connections, sell music and merch, run pre-saves and giveaways, segment superfans, and track fan behavior—all without needing a team of marketers.

This Lunch & Learn is a benefit for UnderDogs members. That means you’ll want to Become an UnderDog before this Tuesday at 12 p.m. CT. You’d better get on that!

Want to learn more about ForeverFan? Take a deep dive!

TONIGHT, 6 CT: ‘Have You Met…?’ Tune-In Info + More

Tonight is a great night to get to know some of the creative souls among us!

Join us at 6 p.m. CT for the latest installment of ‘Have You Met…?’, an interview series that allows you face time with the artistpreneurs who make up our UnderDogs community. Tonight’s edition will be hosted by Jazzy the Uncontrolled Goddess, and will feature three exclusive interviews and a Q&A.

DETAILS:

Guests: Lord Goldie, Brother Dusty, Mr. AdamsBTW
Time: 6 p.m. CT (7 p.m. ET/4 p.m. PT)
Location: Helping Our Music Evolve, 615 Main St., Suite G1, Nashville, TN (in-person audience members are welcome!)
Where to watch: YouTube (see embed below)

UnderDogs Across Borders Benefit Concert Series Begins July 9

2025 has been a breakthrough year so far for the entire Underground Music Collective community — and we’re here to make sure the magic lasts all year long (and beyond)!

That’s why we’re launching a new benefit concert series in support of our UnderDogs Across Borders campaign, with the first event — a hybrid in-person and virtual concert emanating from Nashville — taking place Wednesday, July 9 from 7-9 p.m. CT.

We’re taking you on a multi-genre thrill ride featuring four Nashville-based artists — including 2025 NEXT2RISE artist Nicolas Soul, alt-pop songwriter Virtues, R&B/soul singer and rapper Kfhox, and hip hop artist Southside MAB. Joining them on the lineup — all the way from the Lehigh Valley Underground in Pennsylvania — will be rockers Powder Valley Bang (who have been gaining some serious steam up there lately).

Need a refresher on UnderDogs Across Borders? Through this capital campaign, we aim to open the gateway to even greater collaboration. Your support bolsters UMC’s presence at major conferences and festivals in North America and Europe, while helping us build a stronger, more sustainable music industry that is ripe with fresh opportunities.

Our groundbreaking first half of 2025 featured major conference appearances, media opportunities, and the official launch of our new UnderDogs virtual community. This has established Underground Music Collective as an international super-connector for independent musicians, creative professionals, and notable brands.

Help us continue to build toward an incredible future where Creators Have the Power. Make your donation and RSVP here, and join us in Nashville or virtually (from anywhere!) on Wednesday, July 9!

Looking for an additional way to support UnderDogs Across Borders? Check out our GoFundMe campaign, or become an UnderDog today!

Run it Back: ‘Have You Met…?’ Returns June 26

It’s been a busy couple of months around here (and everywhere we’ve been), but we’re ready to introduce you to more members of our UnderDogs community!

Our Have You Met…? series returns Thursday, June 26, and will feature interviews from three hand-picked artistpreneurs from within the greater UMC universe. Livestreamed from Helping Our Music Evolve in East Nashville, audience members have a choice to join us in person locally, or catch the magic from anywhere in the world on our YouTube channel.

Joining us for this edition of ‘Have You Met…?’ will be…

Da’ Healerz to Perform at NMAAM June 27

Fresh off the heels of their latest Heal Talk Experience, UMC NEXT2RISE artist Da’ Healerz have another opportunity to spread the message of Heal Hop.

The Nashville-based duo — comprised of Lord Goldie and Foundation Mecca — will be a part of the Nashville’s Got Soul Community Showcase. The event — taking place Friday, June 27 from 7-9:30 p.m. at the National Museum of African American Music (NMAAM) — “brings together 15 local artists, including poets, musicians, and DJs, for an unforgettable evening that celebrates Black Music Appreciation Month through storytelling, genre-bending artistry, and soul-filled connection.”

Nashville’s Got Soul is presented in partnership by NMAAM and Soul’d Creative Collective. Tickets range between $5-15, and include student and friends & family discounts.

THIS THURSDAY: An All-New Heal Talk Experience in Nashville

Da’ Healerz will be back at NECAT Network (120 White Bridge Pike, Nashville) this Thursday, June 12 for an edition of The Heal Talk Experience featuring all-new special guests.

Join Da’ Healerz — Nashville hip hop vets Lord Goldie and Foundation Mecca — as they bring you an immersive experience centered on live performance and healing discussions beginning at 5:30 p.m.

Supporting Da’ Healerz this time around will be a performance from hip hop artist and music industry educator T.R.A.N.E. Spitta, alongside a sound healing demonstration from singer, producer, and vibrational sound alchemist Milly Roze.

As always, it’s free to tap into The Heal Talk Experience. RSVP here!

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