I returned to Musikfest on Wednesday, August 5, heading right up after work.
My first stop was Plaza Tropical, where Reggaelar People were playing. These guys were fun, funky, and their reggae- inspired tunes made me feel like I was on the beach! They are from the East Coast, and I even got to talk to the one member a bit as I was leaving later. Friendly, fun, enthusiastic and super entertaining!
After that energizing performance I stopped in the Yuengling Lagerplatz to see Sophie Rice, a singer-songwriter from the Lehigh Valley. Her folksy-pop vocals kept the audience captivated, and you could clearly see she belonged on that stage.
Then, it was off to Festplatz, where The Castaway Band was playing. They are a party band from the Lehigh Valley, and they had the whole crowd on their feet! I walked in just as they were playing Bon Jovi’s “Living on a Prayer” — and if you know me, you know I’m picky about who I like singing Bon Jovi. They passed the test! But seriously, many phones were up recording and lots of happy people were singing and dancing, and that’s what you want to see!
After that it was off to Zinzenplatz to see Lehigh Valley Favorites CPR and Sarah Ayers. Made up of some of the Lehigh Valley’s top talent, they had some killer harmonies! Sarah has always been one of the Lehigh Valley’s top stars, and I could see why after listening.
Next up it was back to Festplatz to see The Wonton Soups. I had wanted to catch these guys for years and I’m glad I finally got the chance to. Their big brass pop was lively, fun, and charismatic. Definitely a crowd favorite! From there, I made a quick stop at Lagerplatz again for Maria Woodford, an acoustic pop country musician. She had a really nice sound; it was bluesy and soulful, and I could have listened to a lot more of her.
After checking in with the North Side Sheriff himself, I ended my Wednesday night back where it began, catching Big Wahu Caribbean Band at Plaza Tropical. Their laid back Caribbean – Calypso sound is pleasant and relaxing, and made me imagine myself sailing off on a yacht. (I DO have a captain’s hat, yacht rock lover that I am…
After that, it was time to head home. I’ve got one more recap coming, highlighting the festival’s final Saturday. Keep an eye out!
Monday, August 3 was the moment I have been waiting for all my photography life. I had the opportunity to photograph my first “big” concert, Train, from the pit at Musikfest!
Yes, THAT Train! THE Pat Monahan!
I don’t need to let you know how they sounded. I mean… they’re Train! We only got to be there for three songs, and before I knew it, the three songs were over, but it was a moment I’ll never forget! Hopefully, it’s only the first of many opportunities like that. Thanks to Musikfest and UMC for the experience of a lifetime!
On Saturday, August 1, I parked on the South Side and shuttled my way up North for more ‘Festing, more music, and more photos.
One thing I noticed about the shuttles was how friendly everyone was. I suppose it was because they knew they were in for a fun and entertaining day. The nice woman sitting next to me offered me some watermelon smelling hand sanitizer that she said she got at Five Below. Immediately I noted to myself to make sure to get there to get some! We had a nice chat, and then we arrived on the North Side.
My first stop was up the hill at the Hotel Bethlehem Platz, where the Artisan Jazz Trio was playing. You can’t go wrong with a little bit of funk mixed in with a lot of jazz! I enjoyed their smooth sound, but then it was time to move to my next stop. My next stop was getting some poutine from The Flying V, which I have wanted to try for many years! Let me tell you, after eating that I was left wondering where that has been all my life! It was as incredible, as everyone said it would be.
It was time to get back to work, so I sauntered into the Service Electric FestPlatz, where I saw the Grammy Award-winning Jimmy Sturr and his Orchestra. Although they are known for being one of the most popular polka bands in America, they played so much more than that! They mixed a lot of pop and oldies into the mix, and the crowd was eating it up. I could see why they were so popular!
Moving right along, I ventured to the other side of Festplatz to the Yuengling Lagerplatz stage, where I caught indie singer-songwriter Temma, whose storytelling ability was on full display through her strong voice and powerful lyrics. From there, I went right back down to Festplatz and found a seat to get ready to see Coverfire!, a rock and pop cover band (with a few originals) comprised of musicians from Pennsylvania’s Army National Guard. (Side note: I saw an empty chair between random people and asked if I could sit there. Of course they said yes, because there was not one unfriendly soul at Musikfest!). The tent was packed, and it was easy to understand why from the first note. Every member showcased their many talents by playing multiple instruments, switching between them throughout the show. I highly recommend catching these guys (and ladies) if you can.
(Actually, I highly recommend catching all of these acts!)
After that show, I headed to Plaza Tropical because I wanted to catch Coquettish, an alt-rock band from New Jersey, Coquettish. Their bass-heavy originals can be best described as a mix of alt-rock, grunge, and jam with a vibe – and I will say the bass player had most of that vibe. She was definitely the main character, and she owned it! Some songs were heavily reminiscent of Jeff Buckley, and they were awesome.
After that, I was spent for the day, and it was time to head home. Stay tuned for Part 3!
When Gerard Longo asked me if I wanted to take photos this year at Musikfest on behalf of UMC, how could I even think of saying no? So, I grabbed my handy dandy Nikon and started out on opening night (Friday, July 31), taking the new air conditioned shuttle bus from the South Side to the North Side.
My first stop was the Yuengling Lagerplatz stage, where a very soulful Lehigh Valley native Melody Cruz was playing. Her powerful vocals kept the attention of me and the rest of the audience. My next stop was Zinzenplatz, where I was captivated by Amelia Day, a folk singer/songwriter from Sumner, Washington. Her comfort on that stage showed, and her bluesy pop rock songs were fun and alluring.
From there, I grabbed a quick grilled mozzarella and shredded beef on cornbread sandwich – who knew that combination could taste so good? – from MozzArepas and what seemed to be a gallon of fresh squeezed lemonade and headed up the hill. As I was questioning my decision to walk up the hill in the heat, the sound of marching drums caught my attention. If you know me you know I will follow the sound of that anywhere! It was there that I stopped to watch Orbital Drums, a drumline from right here in Bethlehem. These percussionists are all Liberty High School alumni and former members of the Grenadier Band. Not only do they have killer drum skills, they also incorporate bagpipes (of course they do! They’re Liberty graduates!). The way they interact with both kids and adults, it’s easy to see why they had such a huge crowd watching them!
When they finished, it was time for me to think about heading back to the South Side. But first, I heard the sounds of Salsa filling the air. The strains of reggaeton music brought me to Plaza Tropical, where Adrian Anthony’s Grupo Hipnosis from New Jersey were entertaining the crowd with their Latin rhythms. I was ready to dance! (Actually, I wasn’t, but I was dancing in my head. How can you not move when you hear that?)
It was then time to board the nice air conditioned shuttle bus back to the South Side, where 90s alt rock band The Verve Pipe were going to be playing. After zoning out for a while (again, it was hot!), I made my way to the front along the gate so I could get some good shots. By this time, I was pretty beat, and only intended on staying a little bit in that spot before going back to the sidewalk to find a table to listen to the rest from there. I had thought, “OK, I know the song ‘The Freshmen’ and that’s it, so I’ll leave after they play that, if it’s not at the end.”
Well, they played it in the middle of their set… but by that time I had become a huge fan and stayed put, right until the end. Singer Brian Vander Ark was funny, charming, and having the best time of his life up there. Of course, “The Freshmen” had the entire audience singing, but I was extremely wowed by their other songs that, admittedly, I had never heard until that point.
(Also worth noting: backup vocalist and keyboardist Channing Lee has a spectacular voice! I could listen to a full concert of just her. So, I did a deep dig, and she does indeed have some solo stuff out.)
The Verve Pipe started strong and finished stronger, so much that I bought a ticket to their show at The Sellersville Theater later this month! After that awesome performance, it was time to head home.
This week, we are transported back home to Bethlehem, PA, where the 2026 edition of Musikfest — the largest free, non-gated music festival in the United States — is just days away from kicking off.
There is sure to be plenty of magic across Christmas City over the next couple weeks, and it kicks off tonight at 7 p.m. ET (that’s 6 p.m. CT, if you’re back in Nashville) with the 2026 Musikfest Exordium. Tune in to the live broadcast emanating from Bethlehem’s Flying V Poutinerie, as we hear from many key figures at the ‘Fest and within the Lehigh Valley’s local music scene, including:
Thoughts on “must see” bands and Best Day of the ‘Fest with ArtsQuest Chief Programming Officer Patrick Brogan.
Early thoughts on the ‘Fest’s weather forecast from Eastern PA Weather Authority Founder and Chief Meteorologist Bobby Martrich.
Insights from long-time entertainment reporter John Moser.
A visit from yours truly, Musikfest’s Friendly Neighborhood North Side Sheriff.
We will also learn about the return and expansion of the Musikfest Music Industry Conference, set to take place August 2-4 and offering dozens of educational sessions, music industry panels, and exclusive networking opportunities. Plus, you’ll get to enjoy live performances from ‘Fest performers Bren and Atlassian.
We’re just a few weeks away from hitting the road, as we resume our Underground Revolution Tour in some of our favorite cities and towns across North America.
That leaves us with a couple of October adventures which still have early bird passes on sale… for now!
You have until this Sunday, July 5 to purchase badges at the lowest rates for two of our favorite music conferences. Both of these events provide you with a prime opportunity to learn, connect, and collaborate with artist-focused professionals from across the music ecosystem — all while immersing yourself in the rich cultural heritage of each region!
Don’t wait! As of July 6, badge rates for both of these conferences will increase. We look forward to seeing you in Charlotte and New Orleans this fall!
As we excitedly announced months ago, we’re returning to our original home of Bethlehem, PA this August for the Musikfest Music Industry Conference, a three-day meeting of the industry minds set to occur in the middle of the nation’s largest free, non-gated music festival.
If you want to get in on the action for the lowest rate possible, you’d better hurry: Early Bird badge rates expire this Wednesday, April 1.
The Musikfest Music Industry Conference (MIC for short) will take place from August 2-4 inside of the ArtsQuest Center at SteelStacks brings together artists, educators, producers, industry professionals, and students for three days of conversations, workshops, mentoring, and performances focused on the real world of music today. (Also, rumor has it that someone you may know is a featured presenter once again this year…)
View conference badge options and get yours here. While you’re in town, don’t forget to enjoy the entire Musikfest experience, taking place throughout Bethlehem from July 31-August 9 (with the popular Preview Night taking place on the South Side on Thursday, July 30).
Any time music makes its way to us from the Jersey Shore, we can’t help but stand up and pay attention. There’s something so timeless and exciting about the unbridled energy of the region, and many of its acts have the talent to match our enthusiasm.
With that, we found a submission from Asbury Park’s The Band Palm in our backlog. After having a couple listens, it appears that our faith has been rewarded yet again!
The band’s debut single, “Doves (Hey You),” was released last July. Born from a spiritual awakening, the punchy alt-rock anthem reflects a moment of clarity shared by bandmates Brooke Riso (vocals/rhythm guitar) and Shayna Bay (bass/vocals) — and is credited by Bay as “the catalyst that allowed The Band Palm to come to life.”
“Brooke and I had a shared experience in which we felt under spiritual attack. We were confused, scared, and our only way to understand what was happening was to channel our feelings into music,” Bay recalls. “We rushed home and instantly got to work. The verse progression was one that Brooke had in her ‘unfinished/writers block’ collection. She knew right away to bring this progression to the forefront, but expressed to me that she was unable to continue it. Upon hearing, with inspiration in my mind, I instantly got pulled into the zone. I wrote the chorus progression almost instantly and, from there, The Band Palm was born.”
The duo then recruited lead guitarist Mike Ortlieb and drummer Matt Veiga to round out their lineup, which they’ve already begun taking on the road in advance of their forthcoming second single. The band performs across the tri-state area regularly, with a special date coming up at Musikfest — you know, that Bethlehem, PA-based festival that is at least indirectly responsible for UMC’s very existence — in early August.
There’s plenty of excitement to come. For now, immerse yourself in “Doves (Hey You)” by The Band Palm!
A New Year has begun, and with it, you’ll find plenty of opportunities to connect with the music industry (and the creative world at large) throughout 2026.
We have seen first-hand that venturing out into the world and exploring the greater creative landscape can be transformative, leading to new ideas, partnerships, and collaborations that will elevate not only your creative platform, but those of the people around you. Not to mention, traveling gives you an opportunity to see new places, meet new people, and create unforgettable experiences.
With that, we’re here to give you a list of some of our favorite music industry conferences and festivals that will be well worth your time to check out in 2026.
You know about this one, right? Going strong since 1987, SXSW is the crossroads where creatives from all over the world come together to push creativity, technology, and society forward. Music is still very much a core component of the annual conference and festival.
The networking opportunities at SXSW — and all throughout Austin that week — are second to none. In our travels last year, we connected with so many new friends and collaborators whom either led to or enhanced our involvement in some of the other events on this list. If you’re looking for a tone-setter to kick your year into overdrive, this is the one!
A brand-new conference from the folks at Jump Global, Hits Home bills itself as “your space to reconnect — with the music, the mission, and the community that makes it all possible.” While speakers and schedule details are still forthcoming, the conference promises an alternative approach, pledging to“feature people and perspectives instead of topic-specific panels” alongside surprise moments peppered throughout the experience. Color us intrigued!
This also fills an important need in the Nashville landscape. With Music Biz migrating to Atlanta last year (and with other planned locations in the works), Nashville was left without a music conference that isn’t genre-specific. Hits Home has the potential to become Music City’s signature industry event.
Now in its second year as the re-imagined Canadian Music Week, Departure presents an opportunity to learn everything there is to know about the music industry North of the Border. The conference’s programming continues to expand, with seven planned conference tracks spanning music, technology, marketing, and more. Speakers at last year’s conference included Bryan Adams, Shaggy, Lindsay Ell, Chantal Kreviazuk, and many more.
In similar fashion to its U.S.-based cousin, SXSW London provides a global stage for the creators driving society forward. Based in Shoreditch in the heart of East London, this event (and the city in which its based) provides you and your music a gateway to the other side of Planet Earth, as well as an opportunity to discover new artists and iconic venues.
Musikfest (Bethlehem, PA) July 31-August 9 (Conference Aug. 2-4)
Of course, this list wouldn’t be complete without the nation’s largest free, non-gated music festival (and the pride and joy of our original hometown)!
Now in its 43rd year, Musikfest features close to 500 free performances by independent artists from over the world, as well as a full slate of renowned headliners every year. This year also marks the return of the Musikfest Music Industry Conference, a three-day opportunity to network, learn, and connect within the music industry. (Did we mention that we’re already planning to be involved?)
Heading a bit further into Ontario, this three-day, all-indie festival has become a staple of our year. A community-grown effort started by Russ and Valerie Robson, Gussapolooza features three stages, a vendor and artisan village, educational opportunities, on-site camping, and plenty of opportunities to connect before, during, and after festival hours. Not to mention, the lineup always provides a healthy sampling of North America’s hungriest, most talented independent artists. Our summer simply wouldn’t be complete without this one!
The Queen City is alive with arts and culture, and Confluence does an excellent job bringing the region’s top creative minds together to explore the many gems Charlotte has to offer. Of course, this occurs within the greater context of music industry education, with Charlotte’s reputation as a financial powerhouse playing a key role in helping independent artists and other changemakers move toward building sustainable careers.
NOLA MusiCon (New Orleans, LA) Dates TBD (Late October)
For the past two years, NOLA MusiCon has served as our grand tour finale. You can bet that we’ll be back again for the third consecutive year!
NOLA MusiCon brings professionals from across the musical world to the Big Easy. Attendees have the opportunity to immerse themselves in the city’s unique culture while learning from some of the best and brightest the industry has to offer. Overall, NOLA MusiCon combines New Orleans’ rich cultural heritage with the latest industry knowledge, all while advocating for a richer and more diverse music ecosystem.
Previous speakers include Nardwuar the Human Serviette, Dawn Richard, Samantha Fish, Todd Rundgren, and many more.
As 2025 winds into its final days, we’ve caught a glimpse of some of the excitement to come in the New Year — including some taking place around our original stomping grounds.
Our friends at ArtsQuest have announced the return of the Musikfest Music Industry Conference, taking place August 2-4, 2026 inside of the ArtsQuest Center at SteelStacks in our original hometown of Bethlehem, PA. The conference — which will take place in the middle of Musikfest, the nation’s largest free, non-gated music festival — promises to offer “interactive sessions, cutting-edge technology demos, inspiring keynotes, and real-world insights designed to bridge the worlds of music education and today’s evolving industry,” according to ArtsQuest’s official website.
Full lineup details are forthcoming, but key presenters and supporting organizations have been announced, including:
Keynote Speaker: Dr. David Cutler, acclaimed author of The Savvy Musician and The Savvy Music Teacher.
The Museum of Music Technology Powered by EMEAPP: Discover how electronic instruments, live production, and classroom integration are transforming the sound of tomorrow.
Underground Music Collective (that’s us!): Learn how to Build Your Authentic Artist Brand and stand out in today’s music landscape.
In addition, ArtsQuest has announced several key program additions, expanding from the inaugural edition of the conference in 2024. These include:
Band Showcase Program: Selected youth and emerging bands (ages 10–adult) will receive coaching, perform on an official Musikfest stage and receive live feedback from talent buyers, agents and producers. Submissions will open in October.
The Green Room Mentorship Lounge: One-on-one and small group mentorship with industry veterans, modeled after NAMM’s “Networking with the Pros”.
Museum Collaboration: A pop-up exhibit in partnership with the Museum of Music Technology highlighting the history of sonic innovation.
Conferences passes are on sale now for the Early Bird rate of $150 until March 1. After that, the price of a regular badge will increase to $175. Students, ArtsQuest members, and 2026 Musikfest performers receive discounted badges for just $100. For more information, visit the conference webpage.